Gallup Case Studies

Gallup delivers analytics and advice to help leaders and organisations solve their most pressing problems. Combining more than 80 years of experience with its global reach, Gallup knows more about the attitudes and behaviours of employees, customers, students and citizens than any other organisation in the world.

Below are a few examples of Gallup's analytics and advice helping leading luxury organisations achieve high emotional attachment and high levels of customer loyalty.

The Hallmarks of Successful Customer Programmes

Many companies invest a lot of time and money in customer programmes and don't achieve the returns they should. There are six factors that differentiate companies that run successful programmes from those that don't.

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How The Ritz-Carlton Is Reinventing Itself

A top executive with one of the world's most admired brands tells how Ritz is creating "guests for life".

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Audi's Drive to Service Excellence

How the luxury carmaker's customer engagement strategy has dramatically improved the customer experience in the UK.

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Getting Employees to Act on Your Brand Promise

Many employees are confused about their company's brand promise, or the brand they represent in the market. Here's how to help them understand it -- and how to be outstanding brand ambassadors.

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For further case studies please visit the Customer Engagement topic area at Gallup.com.

Top photo © Burberry